Small business strategy, poetry, music reviews, short stories, recipes and more. Talking about the ish I like.
In the simplest terms, email marketing is the process of communicating with your audience via email, usually with the end goal of making money from that audience. The first question that needs answering is how do you get your audience to care that you are emailing them? How can you convince them to take 30 seconds to read a promotional email?
This is the first part in an ongoing semi-fictional series inspired by the French Riviera. It wasn’t difficult to be impressed as you rode West along the coast in double decker trains away from Nice. I always sat on the south side of the top level, so I had a view of the Mediterranean. It was … Continue reading Un Voyage à Marseille
I woke up this morning with a hankering for eggs and toast… I wake up every day with a hankering for eggs and toast. It is a simple meal that takes under 20 minutes to make, eat and clean up. The perfect meal when you need to run out or don't feel like cooking too … Continue reading The 3 Best Versions of Eggs With Toast
A look into terse, concise writing & why it is important for today’s content creators. WHY SHOULD I BOTHER BEING SUCCINCT: “There is need of brevity, that the thought may run on.”Horace Writing succinctly is no easy task. See what I did there? -- #Brief -- In all seriousness, writing with brevity in mind is … Continue reading The Art of Being Succinct
Greenwich, London There are certain places no matter how many times you visit, how much you see, how used to it you become, they still tickle you when you get there. Places where you walk around and find yourself grinning like an idiot but don’t quite understand why. Places that remind you of your family, … Continue reading Wake Up
I started writing the other day about procrastination and I could not finish it for the life of me… This isn't even a joke, I couldn't write for the life of me. I was halfway done, read it over and thought, “What the hell am I doing right now?” So I scrapped it and immediately … Continue reading It’s Time To Stop
This is part three in a series of articles in which we discuss the reasons why every small business should be worried about SEO and the best way to start addressing and improving organic search ranking without breaking the bank. The focus is On-Page SEO. On-Page SEO starts at the home page of your site … Continue reading SEO Is Not Easy Part 3: On-Page SEO
This is part two in a series of articles in which we discuss the reasons why every small business should be worried about SEO and the best way to start addressing and improving organic search ranking without breaking the bank. The focus is Keywords. Image taken from Wordtracker.com search for "Jiu Jitsu" Part One Recap, … Continue reading SEO Is Not Easy: Part 2 Keywords
Was always there for me Music has influenced my life in so many ways, it is hard to really count. Whether it be while I am at work or in my car, at my house or in a bar, somewhere near or somewhere far, music is part of my everyday life (sorry for that). My … Continue reading Somebody Named Music
This is part one in a series of articles in which we discuss the reasons why every small business should be worried about SEO and the best way to start addressing and improving organic search ranking without breaking the bank. What Is Search Engine Optimization? SEO is the process of making changes to a website … Continue reading Search Engine Optimization Is Not Easy: but it isn’t so hard either (part 1)